In life, we come to learn that the best way to meet it – and those along your journey – is warmly, kindly and mindfully. I first met Amarie Baker in Huntsville, TX back in 2009 (I a sophomore; she a freshman), and our first early interactions was exactly that — warm, kind, mindful and filled with laughter. Fast forward to present day Amarie now lives in New York City, grinding as a Social Media Strategist and Visual Artist.
During a recent visit to New York, I caught up with Amarie to find out how she rises to hustle and achieve success while breaking barriers and changing the world.
1. Location: New York City
2. Current Gig/Projects/etc: Asé (pronounced “ah-sheh” is an African philosophical concept of the Yoruba through which you are able to conceive the power to make things happen and produce change)
3. One word that best describes how you work: non-stop
4. Current mobile device: iPhone
5. Current computer: Macbook air
6. First of all, tell me a little about your background and how you got to where you are today. My background is in social media marketing. I was working a full time with benefits for a university in Texas. I decided to quit my job and move to New York, mainly because I wasn’t feeling extremely inspired in Houston at the time. When the opportunity presented itself I decided to go. Here I fell in love with creating videos. I got noticed by Refnary29 for a video I made. Which then led me to doing an event for them, where I met a bunch of other creatives, and that inspired me to produce even more video content. After the election, I knew I wanted to do something very personal and political. That’s what led me to coming up with the project Ase, to tell the millennial narrative – a coming of age story to tell our story about the changes we’re making in the current political climate.
7. What apps, software, or tools can’t you live without? Adobe Suite, my phone, computer and camera
8. What’s your workspace setup like? It’s a little bit of a mess. I prefer to work in spaces with people. I get more inspired when I’m out than when I’m alone.
9. What’s your best time-saving shortcut or life hack? My calendar is my life. Anything I need to do I schedule it right away and set up a notification so I can never forget. It’s saved my life more than once.
10. What’s your favorite to-do list manager? Calendar
11. Besides your phone and computer, what gadget can’t you live without and why? I can’t live without my external battery. It comes in clutch in the city because there are so few free outlets.
12. What everyday thing are you better at than everyone else? What’s your secret? I feel like I’m pretty good when it comes to social media. I used to be a Social Media Coordinator so I have a lot of practice, but when social media is your job it makes it hard to put in the same amount of work for yourself. Since leaving that gig I have definitely started to form my own strategy.
13. What do you listen to while you work? It’s kind of insane but if I’m working really hard on one thing I listen to the same song on repeat until I find a solution for the current work I’m doing. I think having the same background noise helps me to focus.
14. What are you currently reading? Milk and Honey by Rupi Kaur. I highly recommend
15. How do you recharge? What do you do when you want to forget about work? One thing I’ve gotten into is sensory deprivation. Living in the city it’s hard to recharge. Everything is so loud and noisy. There aren’t a lot of trees. Sensory deprivation is a tank filled with water and 1,000 lbs of epsom salts. You float in body temp water for an hour and feel all the stress melt away.
16. Fill in the blank: I’d love to see Dee (Photographer) answer these same questions.
17. What’s the best advice you’ve ever received? Just fucking do it
18. Is there anything else you’d like to add that might be interesting to readers and fans? Don’t wait for the right equipment to start on your dreams. The internet is a powerful tool that can get you where you need to go.
To find out ways you can get involved and learn more about Asé by Amarie follow the link here.
The How I Rise series asks rising black millennial voices to share personal stories of success, hustle and more in their work to break barriers and change the world.
Like this story? Sign up for our newsletter to get more of our best work.
Mariel Kanene is Founder and Editor of TheArtOfPersptive.co and lead storyteller with a focus on music, startups and travel. His passion for storytelling was born in Kinshasa, Congo and bred in Washington, DC where he resides. By day, Mariel spends his days slowly trying to change the world—one meaningful interaction at a time. He loves reading factual-fiction, good podcasts, traveling, health and fitness, foreign languages and good conversations over good coffee and even better rum. He hates talking about himself in third person.Thanks for stopping by. Always appreciated. Find me on: Twitter | Instagram | Linkedin | Website.